Experience Nifty Avenue, the sustainable fashion line inspired by Lena Benjamin’s heart-warming novel. Nifty tells the story of Lena Richards and her friend Ella as they launch a clothing line catering to the sophisticated 50+ woman. Embrace style that reflects your confidence and values. Stay tuned for the debut collection and exciting collaborations! Fashion designers interested in joining our journey can contact fashion@nifty.lenabenjamin.com.